Job
Company
Description
Salary
Skills
Benefits
Job Description
Description
Location: This position is located at our Dublin, OH campus with hybrid flexibility.
Who we are
Founded in 1999 and headquartered in Central Ohio, we're a privately-owned, independent healthcare navigation organization. We believe that no one should have to navigate the cost and complexity of healthcare alone, and we're on a mission to make healthcare simpler and more effective for our millions of members. Our big-hearted, tech-savvy team fights to ensure that our members get the care they need, when they need it, at the most affordable cost - that's why we call ourselves Healthcare Warriors®.
We're committed to building diverse and inclusive teams - more than 2,000 of us and counting - so if you're excited about this position, we encourage you to apply - even if your experience doesn't match every requirement.
About the role
The UX Content Strategist will plan the content strategy for our solutions, including form of delivery, governing the usefulness and usability of content, ultimately driving the intended experience, behaviors and business goals we set to achieve. The UX Content Strategist will work closely with the product design and delivery teams to bring the vision of the solution to life.
What you'll do
- Collaborate with various teams including UX Design, Content Writing, Experience, Product Management, and Marketing to achieve organizational goals and objectives.
- Audit and assess current state content and ecosystems, identifying strengths, weaknesses, gaps, inconsistencies and opportunities.
- Inform and influence information architecture, site navigation and user experience for new applications, owning content-driven site narrative and experiences.
- Develop flexible and intelligent content structures and experiences including mapping keyword-based content structures.
- Using a mix of quantitative and qualitative data, implement strategies that are intended to deliver/achieve business goals.
- Work collaboratively with Marketing and UX team to create best practices protocol, content templates, and author content training manual.
- Create and maintain product taxonomies, metadata frameworks, page-level content types/models and content migration plans; manage an editorial calendar of future releases taking product, channels and stakeholders into consideration.
- Design and implement content creation and governance workflows and documentation.
- All other duties as assigned.
What you'll bring
- 5+ years of experience leading content strategy in a professional services environment
- Exceptional organizational skills, with the ability to bring structured thinking to a variety of tools and templates
- Demonstrated enthusiasm for and understanding of content creation, including best practices and emerging trends
- Strong understanding of content and design principles and how to apply them to the service-based industry
- Ability to work on multiple projects simultaneously and prioritize workload
- Demonstrated experience with interaction design, user experience principles, information architecture and the digital content ecosystem
- Experience working with user journeys, personas and research
- Passion for great storytelling and systems thinking
- Experience in omni-channel strategic development preferred
- Experience in the healthcare industry preferred
- Protect and take care of our company and member's data every day by committing to work within our company ethics and policies
- Strong administrative/technical skills; Comfort working on a PC using Microsoft Office (Outlook, Word, Excel, PowerPoint), IM/video conferencing (Teams & Zoom), and telephones efficiently.
- Trustworthy and accountable behavior, capable of viewing and maintaining confidential information daily.
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#LI-AT1 #LI-Hybrid
What's in it for you
- Compensation: Competitive base and incentive compensation
- Coverage: Health, vision and dental featuring our best-in-class healthcare navigation services, along with life insurance, legal and identity protection, adoption assistance, EAP, Teladoc services and more.
- Retirement: 401(k) plan with up to 4% employer match and full vesting on day one.
- Balance: Paid Time Off (PTO), 7 paid holidays, parental leave, volunteer days, paid sabbaticals, and more.
- Development: Tuition reimbursem*nt up to $5,250 annually, certification/continuing education reimbursem*nt, discounted higher education partnerships, paid trainings and leadership development.
- Culture: Recognition as a Best Place to Work for 15+ years, dedication to diversity, philanthropy and sustainability, and people-first values that drive every decision.
- Environment: A modern workplace with a casual dress code, open floor plans, full-service dining, free snacks and drinks, complimentary 24/7 fitness center with group classes, outdoor walking paths, game room, notary and dry-cleaning services and more!
What you should know
- Internal Associates: Already a Healthcare Warrior? Apply internally through Jobvite.
- Process: Application > Phone Screen > Online Assessment(s) > Interview(s) > Offer > Background Check.
- Diversity, Equity and Inclusion: Quantum Health welcomes everyone. We value our diverse team and suppliers, we're committed to empowering our ERGs, and we're proud to be an equal opportunity employer .
- Tobacco-Free Campus: To further enable the health and wellbeing of our associates and community, Quantum Health maintains a tobacco-free environment. The use of all types of tobacco products is prohibited in all company facilities and on all company grounds.
- Compensation Ranges: Compensation details published by job boards are estimates and not verified by Quantum Health. Details surrounding compensation will be disclosed throughout the interview process. Compensation offered is based on the candidate's unique combination of experience and qualifications related to the position.
- Sponsorship: Applicants must be legally authorized to work in the United States on a permanent and ongoing future basis without requiring sponsorship.
- Agencies: Quantum Health does not accept unsolicited resumes or outreach from third-parties. Absent a signed MSA and request/approval from Talent Acquisition to submit candidates for a specific requisition, we will not approve payment to any third party.
Reasonable Accommodation: Should you require reasonable accommodation(s) to participate in the application/interview/selection process, click here to submit a recruitment accommodation request.
Recruiting Scams: Unfortunately, scams targeting job seekers are common. To protect our candidates, we want to remind you that authorized representatives of Quantum Health will only contact you from an email address ending in @. Quantum Health will never ask for personally identifiable information such as Date of Birth (DOB), Social Security Number (SSN), banking/direct/tax details, etc. via email or any other non-secure system, nor will we instruct you to make any purchases related to your employment. If you believe you've encountered a recruiting scam, report it to the Federal Trade Commission and your state's Attorney General .
This position is open. This job was posted on Tue Apr 16 2024 and expires on Sat Jun 15 2024.
Minimum $87K /yr
$96K /yr Average
Maximum $106K /yr
Tasks
- Collect and analyze Web metrics, such as visits, time on site, page views per visit, transaction volume and revenue, traffic mix, click-through rates, conversion rates, cost per acquisition, or cost per click.
- Identify appropriate Key Performance Indicators (KPIs) and report key metrics from digital campaigns.
- Assist in setting up or optimizing analytics tools for tracking visitors' behaviors.
- Coordinate with developers to optimize Web site architecture, server configuration, or page construction for search engine consumption and optimal visibility.
- Conduct online marketing initiatives, such as paid ad placement, affiliate programs, sponsorship programs, email promotions, or viral marketing campaigns on social media Web sites.
- Participate in the development or implementation of online marketing strategy.
- Improve search-related activities through ongoing analysis, experimentation, or optimization tests, using A/B or multivariate methods.
- Optimize digital assets, such as text, graphics, or multimedia assets, for search engine optimization (SEO) or for display and usability on internet-connected devices.
- Create content strategies for digital media.
- Manage tracking and reporting of search-related activities and provide analyses to marketing executives.
- Optimize Web site exposure by analyzing search engine patterns to direct online placement of keywords or other content.
- Combine secondary data sources with keyword research to more accurately profile and satisfy user intent.
- Communicate and collaborate with merchants, Webmasters, bloggers, or online editors to strategically place hyperlinks.
- Optimize shopping cart experience or Web site conversion rates against Key Performance Indicators (KPIs).
- Evaluate new emerging media or technologies and make recommendations for their application within Internet marketing or search marketing campaigns.
- Collaborate with other marketing staff to integrate and complement marketing strategies across multiple sales channels.
- Execute or manage social media campaigns to inform search marketing tactics.
- Propose online or multiple-sales-channel campaigns to marketing executives.
- Conduct market research analysis to identify search query trends, real-time search and news media activity, popular social media topics, electronic commerce trends, market opportunities, or competitor performance.
- Purchase or negotiate placement of listings in local search engines, directories, or digital mapping technologies.
- Conduct financial modeling for online marketing programs or Web site revenue forecasting.
- Execute or manage banner, video, or other non-text link ad campaigns.
- Execute and manage communications with digital journalists or bloggers.
- Coordinate sales or other promotional strategies with merchandising, operations, or inventory control staff to ensure product catalogs are current, accurate, and organized for best findability against user intent.
- Define product requirements, based on market research analysis, in collaboration with user interface design and engineering staff.
- Collaborate with Web, multimedia, or art design staffs to create multimedia Web sites or other internet content that conforms to brand and company visual format.
- Assist in the evaluation or negotiation of contracts with vendors or online partners.
- Implement online customer service processes to ensure positive and consistent user experiences.
- Resolve product availability problems in collaboration with customer service staff.
- Develop transactional Web applications, using Web programming software and knowledge of programming languages, such as hypertext markup language (HTML) and extensible markup language (XML).
- Prepare electronic commerce designs or prototypes, such as storyboards, mock-ups, or other content, using graphics design software.
- Identify, evaluate, or procure hardware or software for implementing online marketing campaigns.
- Assist in the development of online transaction or security policies.
- Identify and develop commercial or technical specifications, such as usability, pricing, checkout, or data security, to promote transactional internet-enabled commerce functionality.
- Identify methods for interfacing Web application technologies with enterprise resource planning or other system software.
- Keep abreast of government regulations and emerging Web technology to ensure regulatory compliance by reviewing current literature, talking with colleagues, participating in educational programs, attending meetings or workshops, or participating in professional organizations or conferences.
Skills
- Reading Comprehension - Understanding written sentences and paragraphs in work related documents.
- Active Listening - Giving full attention to what other people are saying, taking time to understand the points being made, asking questions as appropriate, and not interrupting at inappropriate times.
- Writing - Communicating effectively in writing as appropriate for the needs of the audience.
- Speaking - Talking to others to convey information effectively.
- Critical Thinking - Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
- Active Learning - Understanding the implications of new information for both current and future problem-solving and decision-making.
- Monitoring - Monitoring/Assessing performance of yourself, other individuals, or organizations to make improvements or take corrective action.
- Social Perceptiveness - Being aware of others' reactions and understanding why they react as they do.
- Coordination - Adjusting actions in relation to others' actions.
- Persuasion - Persuading others to change their minds or behavior.
- Service Orientation - Actively looking for ways to help people.
- Complex Problem Solving - Identifying complex problems and reviewing related information to develop and evaluate options and implement solutions.
- Judgment and Decision Making - Considering the relative costs and benefits of potential actions to choose the most appropriate one.
- Systems Analysis - Determining how a system should work and how changes in conditions, operations, and the environment will affect outcomes.
- Systems Evaluation - Identifying measures or indicators of system performance and the actions needed to improve or correct performance, relative to the goals of the system.
- Time Management - Managing one's own time and the time of others.
Knowledge
- Administration and Management - Knowledge of business and management principles involved in strategic planning, resource allocation, human resources modeling, leadership technique, production methods, and coordination of people and resources.
- Sales and Marketing - Knowledge of principles and methods for showing, promoting, and selling products or services. This includes marketing strategy and tactics, product demonstration, sales techniques, and sales control systems.
- Customer and Personal Service - Knowledge of principles and processes for providing customer and personal services. This includes customer needs assessment, meeting quality standards for services, and evaluation of customer satisfaction.
- Computers and Electronics - Knowledge of circuit boards, processors, chips, electronic equipment, and computer hardware and software, including applications and programming.
- Mathematics - Knowledge of arithmetic, algebra, geometry, calculus, statistics, and their applications.
- English Language - Knowledge of the structure and content of the English language including the meaning and spelling of words, rules of composition, and grammar.
- Communications and Media - Knowledge of media production, communication, and dissemination techniques and methods. This includes alternative ways to inform and entertain via written, oral, and visual media.
- Employee Discount
- Casual Dress
- Vision Insurance
- Free Lunch or Snacks
- Retirement Plan
- Tuition Assistance
- 401K Plan
- Vacation & Paid Time Off
- Health Insurance
- Life Insurance
- Adoption Assistance
- Dental Insurance
- Paid Holidays
- Sabbatical
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